Backup your business data rigorously and strategically and you will actively mitigate the risk of catastrophic data loss. Risks which arise from all angles, including ransomware attacks or the theft of physical devices. Now add power failure, hard drive crashes, software corruption and accidental deletion or destruction to the list of potential data disasters. Protecting business data by backing-up has evolved from disks and tapes, stored in a broom cupboard, to automated cloud backup services offering unlimited storage for unlimited devices. Backups help businesses to minimise downtime and the irreversible loss of critically important data. For context, we work in an expanding data universe. Staggeringly recent studies show that, in every hour of every day in 2020, more data was created than in an entire year two decades ago.1 Cloud backup solutions help businesses to safeguard these mushrooming quantities of business data, and to do so in an automated time-saving fashion. Moving to a cloud backup process is wise, especially if your existing IT procedures are outdated or are no longer fit for purpose because your operations have changed. Perhaps, like many businesses, the quantity of data you create and store has skyrocketed beyond expectation and you need a more scalable solution. Or maybe you need new ways to backup remotely, following the shift to home and hybrid working.